Winning and Keeping Customers In A High-Choice Digital Marketplace
In today s high-choice digital marketplace, insurers are under more pressure than ever to deliver competitively differentiated value to the customer. Existing customers, after all, are more profitable than new ones. They re also increasingly hooked into social networks where their personal experiences--positive or negative--can quickly become public ones. Claims and billing are therefore more than just operational tasks, they re critical opportunities to better understand customers. Learn more here.