My friend George has written an insightful post on why insurers should seek to collaborate with start-ups - https://www.linkedin.com/pulse/insurance-insurtech-case-collaboration-george-kesselman?trk=prof-post. From a start-up’s point of view, this collaboration can often be a no-brainer. You get access to the insurer’s scale, capital, regulatory know-how and brand. This post focuses on 3 key steps start-ups can take to successfully establish a partnership with insurer