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SE2 and Life.io Survey Finds 85% Of U.S. Adults Would Improve Health And Fitness Habits For A Lower Monthly Life Insurance Premium
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New research examines the role rewards and customer engagement play in encouraging adults to not only buy life insurance, but to make fitness and health improvements as well TOPEKA, Kan.--(BUSINESS WIRE)--New research conducted online by The Harris Poll on behalf of SE2 and Life.io among over 2,000 U.S. adults found the vast majority of respondents would opt to share real-time wellness data with insurance companies through wearable devices in exchange for ongoing financial benefits like a lower…