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SE2 and Life.io Survey Finds 85% Of U.S. Adults Would Improve Health And Fitness Habits For A Lower Monthly Life Insurance Premium
New research examines the role rewards and customer engagement play in encouraging adults to not only buy life insurance, but to make fitness and health improvements as well TOPEKA, Kan.--(BUSINESS WIRE)--New research conducted online by The Harris Poll on behalf of SE2 and Life.io among over 2,000 U.S. adults found the vast majority of respondents would opt to share real-time wellness data with insurance companies through wearable devices in exchange for ongoing financial benefits like a lower…