Editorial: Why you shouldn't be an insurtech

The word ‘insurtech’ boomed into the insurance consciousness in the 2010s, when a bundle of new businesses made it a mission to “disrupt” or bring “innovation” to insurance products and distribution.
Fast forward to this year, and you need look no further than the Target Markets annual summit, a US program and MGA event, to see just how out of fashion being an ‘insurtech’ could be becoming.